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Risk Management 101
There has been a change
in basic business practices throughout the
aviation industry when considering insuring
one's activities against loss. In fact, this new
business phenomenon is surfacing in all
industries. We are talking, of course, about
refusing responsibility for your own actions if
you can pass that responsibility on to someone
else. It is not for me to judge if this is good
or bad, moral or immoral. I only want to call
your attention to what is thought of as good
business.
For years, we have avoided responsibility for
our negligent acts and avoided the chance of
economic loss by purchasing insurance. This
continues to be a very acceptable approach to
minimizing business risk, but, the premiums on
all types of business insurance has become more
expensive and, in some cases, coverage is simply
not available. It is this expense and lack of
industry capacity that has caused the average
business to "think outside the box" and to
develop less-expensive alternatives to
insurance.
Of course, larger companies with their
legions of attorneys have led the parade in
their attempt to "pass the buck." Often, the
"little guy" must contract with a large
corporation which seemingly intimidates him into
playing ball their way. Many times a
subcontractor doesn't know what has happened to
him in the transaction until it is too late.
But, there may be alternatives. Let's explore
some of them.
Back To The Basics
We
must go back to the basics of risk management to
begin our discussion. At the outset, understand
that insurance is just one element -- probably
the final and most expensive element -- of a
total risk-management program. Eliminating the
risk; spreading, minimizing or diluting the
risk; passing the risk off to someone else (this
is what larger companies try to do to
subcontractors); containing the risk; and,
finally, passing off the risk to a professional
risk bearer, the insurance company, are the
basics of risk management.
Eliminating the Risk...
If you can identify an exposure in your
business that could result in an accident for
which you would be held financially responsible,
simply discontinue the practice and you will
avoid any further exposure to loss or lawsuit.
This certainly sounds easy, but how can you
continue in business and eliminate the basic
business practices of your company's mission?
Well, in this case, we are not referring to the
core of your business. We are speaking of those
little areas that, if analyzed, have proven to
be unprofitable or unproductive. If there are
areas of your business or aviation activities
that are a bother to you, they often get pushed
to the side to be dealt with at some later time,
which we all know never comes. Every business
has a sector that it would be better off
without: They aren't profitable, they are a
constant nuisance, and when analyzed, could
result in potential lawsuits. Good
risk-management practices would dictate the
immediate elimination of any part of your
business that is not an asset to the primary
mission or a viable growth area. In so doing,
you would eliminate the risk that sector poses.
In some cases, a change in business style can
eliminate risk. If you have need for an
inventory of parts, arrange with your supplier
for "just in time delivery." This minimizes the
amount of capital required to maintain your
inventory and the need for those high limits of
property insurance that are required for the
protection from fire, windstorm or theft.
A much overused phrase is to "think outside
the box." In this case it applies, however. If
you can eliminate any aspect of your business,
you will be ridding yourself and your business
of exposure and probably the need for some
portion of your insurance coverage.
...Spreading the Risk...
We unconsciously do this every day. From the
time we were children, we heard our parents say,
"Don't put all your eggs in one basket." At the
time, such statements made little sense, but in
business such a practice can be beneficial. If
you handle aircraft, don't bunch them up
together on the ramp. If you are shipping
expensive parts or equipment, split up the
shipment and don't send it all on the same load.
This applies to personnel as well. The chief
operating officers of a company (critical
personnel) could consider never flying on the
same flight or riding in the same vehicle.
Although not as much fun as traveling together,
a mother and father off for that weekend away
from the kids could take separate flights. Your
backup computer tapes should be stored off
premises and away from the computer.
Spreading the risk just makes common sense.
In business, such basic management practice can
save big dollars by allowing lower insurance
limits. It is amazing, however, that few
managers and business owners give this
common-sense business tool much thought.
...Passing the Risk Off to Someone Else...
This is the area that seems to have caught on
over the past few years. In fact, corporate
lawyers and risk managers lay awake nights
trying to include indemnification agreements,
hold harmless clauses, waivers of subrogation,
legal reimbursement clauses and a host of other
things in the contracts they offer to smaller
businesses working with their company. The goal
is to pass the risk off to their unsuspecting
subcontractors and suppliers. This is the
contest we see most often between the airlines
and businesses that contract with them.
"If you want the job, you will sign the
contract," is what the service provider is told.
And, in most cases, the subcontractor signs the
contract without giving it a second thought. In
so doing, he puts his company at risk for things
over which it has no control. In addition,
waiving rights by contract without the approval
of your underwriter could void coverage under
your insurance policy. Such contractual
requirements are not unusual in aviation
insurance policies. That could leave you and
your company alone to defend yourselves in the
courts.
Here's an example:
A client is in the business of supplying
skilled aircraft mechanics to established
maintenance facilities and airlines. Recently,
he came to us to review a contract offered to
him by a major airline. In reading the
proposed contract, we found that the airlines
were requiring his company to sign a hold
harmless clause requiring him to assume all
liability resulting from the actions of any
mechanic furnished to the airline. In
addition, the airline stated they, the
airline, would be the sole supervisor and only
their maintenance practices would be followed.
It was hard to see why our service provider
should accept liability if he was not allowed
to supervise his own personnel.
Our suggestion was to eliminate that portion
of the contract and to replace it with a hold
harmless clause stating the airline would
protect our subcontractor since he had no
control over the actions of his personnel. At
first, he was told this was an impossible
request. When it became apparent that anything
less was a "deal killer," the airline agreed to
accept the exposure. This is where the two
"cultures of risk management" meet.
The moral of this story is that you can
successfully negotiate with a large company.
Keep in mind that larger companies have in place
insurance coverage that protects them. Although
you may not be able to convince them to include
your company under their policy, at the very
least you can negotiate out the requirement to
indemnify them.
For
you to protect them is virtually unaffordable.
The airlines routinely carry extremely high
liability limits under a very broad airline
liability policy form of coverage. Small
regional airlines usually carry liability limits
of $100,000,000 or $200,000,000, ranging up to
several billion dollars for the major carriers.
In looking at an airline contract, it is not
unusual to see them require a subcontractor to
carry liability limits of $100,000,000, or more.
The airline risk managers don't seem to
understand that what is relatively inexpensive
to the airline could be very expensive for the
subcontractor. For the airline, broad liability
coverage is included in the airline policy but
the subcontractor must purchase product
liability coverage on a much more expensive
platform. In fact, the insurance cost to cover
most airline contracts that we have seen could
be so high the job could become unprofitable to
the subcontractor. Certainly, you need to profit
from your work. If not, why are you doing this?
It is with this explanation and at this point
that the airline risk management and legal
departments will often give in to the smaller
company and modify the indemnification and
insurance requirements.
One last note on this subject is to contact
your insurance advisor before you sign the
contract. Waiting until after the contract is
signed is too late to make a change, too late to
renegotiate and may be too late to salvage a
profit after insurance is purchased to cover the
error. An even worse outcome is to have a
commitment that is uninsurable at any price.
Believe me, it is better to seek help before the
contract is signed.
...Containing the Risk...
Although not always a total remedy, hiding
behind a corporate veil or limited liability
company could be a prudent method of defining
your exposure. In many courts, a company found
negligent of some wrongdoing may be required to
pay but only up to the limits of the corporate
assets. With a little original thinking, you may
be able to arrange your assets in such a way as
to make it difficult for any single lawsuit or
judgment to completely wipe you out. You should
consult legal counsel on this point.
...Risk Acceptance...
You
have identified the various risks threatening
your business or aviation activity. You have
applied the risk management methods that we have
discussed and you remain at risk of loss in
certain areas. Now, there is no other avenue to
travel than to purchase insurance. Right? Wrong!
What about self-insurance? If the exposure is
insignificant and can be absorbed out of your
cash flow, you may choose to save those premium
dollars and assume the risk yourself. This
method usually is used when insuring property or
physical damage exposures and is less applicable
to liability exposures. This is because
quantifying the exposure for liability is
difficult. No court decision is predictable.
Risk acceptance is sometimes referred to as
self-insurance. The purpose of retaining
exposure is to minimize the cost (premiums) of
insurance. Carefully weigh whether the premium
savings is worth the exposure. For example,
increasing the deductible on your property
insurance could result in a significant premium
savings. Review your loss history. Determine
what premium credit would be applied for an
affordable deductible and make your move. It is
all about conserving dollars.
...Passing the Risk Off to a Professional
Risk Bearer
Keep in mind the most expensive aspect of any
risk management program is to resort to the
purchase of insurance. Insurance is a management
tool that should be used only after you have
exhausted all other risk management resources.
To summarize our discussion, you can
eliminate the risk of loss, dilute the exposure
to risk, contract your responsibility away to
someone else, contain the risk, or assume the
risk (self-insure). If all else fails, you buy
insurance and transfer the risk to a
professional risk bearer.
A Vivid Picture?
At this point, you should have a vivid
picture of the areas of exposure such that the
coverage you buy is only for the areas that
could not otherwise be eliminated and for which
you feel uncomfortable in self-insuring. Don't
over-buy insurance just because a contract
required you to have certain types and amounts
of coverage. You should only buy the limits of
liability and coverage parts that are necessary
for your business.
Don't let someone else's corporate risk
manager dictate your insurance program. At
least, not until you have made an effort to
negotiate. Remember, insurance is just one
aspect of a strong risk management program and
it is expensive.
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